Who writes the ads for the superbowl these days? What happened to all of those clever people? The good thing is they seem to have realized that women also watch the game so there were fewer stupid looking young guys being presented with beautiful, scantily clad women who normally wouldn’t give the time of day while they are studying for some advanced degree. But most of the ads were just uninspired. Like, the opposable thumbs on the android? Google/Sony couldn’t come up with something better than that? Then there were the disturbing ones, like the Doritos weirdo who was sucking other people’s fingers and smelling their pants. Or the test baby’s squished face on the window. Yeah, we get the point but that kind of stuff just brings out those tut-tutting uber nanny types who lecture us all about child abuse and sensitivity and personal responsibility and yadayadayada. They have no sense of humor and since the ad wasn’t all that funny anyway, was it worth all the grief that will come over it?
The best ads, imho, were from Sealy, Teleflora and Chrysler. Really liked the Chysler one. Beautiful.
Then there was the damn anthem. Sigh. Where to start?
I understand why they pick pop singers. *Presumably* professional singers can carry a tune in a bucket and won’t flat the high notes. And sure, it was based on an old drinking song. But we did choose the music for our ANTHEM. Therefore, sing it like a fricking anthem, not the opening song of your Vegas show. A few grace notes are permissable to show how the swelling of emotion inspires you. Endless, interminable, Handelesque runs of R&B style melisma are just painful to listen to. I kept asking myself if she was done yet. And then she reamed the twilight. The worst rendition I’d ever heard. But you be the judge. Here’s Christina Aguilera’s version:
And here’s my kid’s version from last year.
[YouTube= http://www.youtube.com/watch?v=JLg9Q9DT_qA&%5D
The kid is taking voice this semester but she hit all the notes and sang it like an anthem.
Not that hard, Christina.
Filed under: General | Tagged: christina aguilera, National Anthem, superbowl ads | 40 Comments »